Super Bock

Portugal’s iconic and best-selling beer, Super Bock is a true classic! 

Super Bock embraces Latino vibes that come alive with music
ranging from Jazz to Salsa and everything in-between.
Its positive energy makes it the ideal beer to reinvigorate your evenings and socialising moments.

Winner of 33 consecuative gold medals from Monde Selection,
Super Bock is internationally renowned for its high quality.

Learn more about the brand

1927

FIRST PRODUCTION

The Super Bock brand was born in 1927, launched as a “winter beer”, directly entering the list of prestigious beers.

1927

1942

INGREDIENTS

In the midst of World War II, Super Bock is produced entirely with national malt, due to navigation difficulties that lead to the use of 100% national malts for beer production, for the first time

1942

1986

LEADING BRAND

Super Bock reaches the leadership of the Portuguese market

1986

2003

SUPER BOCK STOUT

Launch of the Super Bock Stout, which in three months sold five million liters

 

2003

2006

SUPER BOCK ABADIA

Launch of the Super Bock Abadia, a craft beer recipe.

2006

2014

LAUNCH IN HONG KONG

Launched in Hong Kong Market

2014

Product Range

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